Tin Can: COmplete Design & sourcing

SOMEbody call a packaging designer!

This small startup invented a new way for kids to call their friends with a re-imagined landline. They had no experience sourcing or designing custom packaging. I helped them design and source every packaging component of the unboxing experience.

The Tariff news hit right as we were about to place our order, so we had to do a late-stage redesign of the product box. By shifting from a rigid box to a folded carton (that acts like a rigid box), we were able to reduce the cost to offset the Tariffs.

DeTAILS

We created a lift tab device to solve for the fact that users were “dumping” the phone out of the box. The lift tab was also the perfect place for some cute messaging.

“Tinothy Tape” to close the cable bags were a preferred solution for packout, but the bags are also easier to open than a fully glue-sealed solution.

ITERATIONS

Ordering samples, printing my own, building new solutions with suppliers. This was a big part of our development process for this project.